School: Business
Degree Type: Minor
Format: In-Person

In-Person Program:

Marketing is the heartbeat of a company or an organization. To be a great digital marketer, it’s more than getting attention. Students in WPU’s Digital Marketing Bachelor’s Degree will learn how to nurture a prospective customer by engaging them throughout the company’s designed customer journey. A digital marketer’s job isn’t done until they have a satisfied repeat customer that brings new customers to the company’s brand. To make that happen, students will use traditional and modern best practices and create original marketing collateral from existing data and new studies. Through this innovative and practical approach, students can help companies grow and sustain their brand value while they learn. Students will have a variety of opportunities to try out their digital marketing skills to meet real company’s and organization’s needs.


Our Business Department faculty would love to hear from you.

Associate Professor of Business & Dean of Business

Digital Marketing Program Partners:

96.3 WAY-FM
Anvil Media
Digital Marketing Solutions
El Programa Hispano Catolico
Green Fig
Hillsboro Farmer’s Market
Latino Network
NW & Associates
Technology of OregonUrban Nature Partners

See all Business programs

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