For the minor in digital marketing, nine credits must be upper-division courses, and 12 credits must be completed at WPU.

  • BUS 290 | Ethics, Social Issues, and Responsibility | 3 credits
  • COMM 250 | Introduction to Digital Media | 3 credits
  • COMM 381 | Social Media and Analytics | 3 credits
  • MKTG 242 | Introduction to Marketing | 3 credits
  • MKTG 300 | Consumer Behavior | 3 credits
  • MKTG 420 | Advertising and Public Relations | 3 credits
  • BUS 195 | Internship Preparation | 2 credits OR BUS 495 | Internship | 1 credit